Media Training - Raising your Profile

This is a unique event delivered by media expert Magnus Carter. It's a workshop designed to be fun and interactive throughout, with some practical group sessions. The content can be adapted to suit your needs.
Max capacity: 12 to 20
Who should attend:
- Those who have to do their own PR, or are expected to make a proactive contribution to their organisation's PR effort.
- Those who wish to explore the contribution PR can make to their organisation's marketing.
- Managers who wish to take a more active part in their media profile and to manage their PR professionals more effectively.
Agenda may include:
- Why bother? - what PR can do for you
-
What motivates journalists
-
How to identify a story
-
What happens when you talk to journalists - and after
-
Alternatives to the News Release
-
Selling your story (practical session)
-
How to write and present your News Release
-
Writing skills (practical session)
-
How to prepare for interview
-
How to take control
-
Interview skills (practical introduction)
Price:
Please contact Tina Coulsting to discuss options and for a competitive quote.